World Leading Manufacturer
Driving Million-Dollar Growth with Precision.
Client
Project
Overview
ScalePros Media designed a modern, conversion-focused website for Heron built around one job: turning product interest into a submitted quote. The site presents Heron’s products and development capabilities through a sophisticated layout and structured content, with an Add to Quote flow built directly into the browsing experience instead of tacked on as an afterthought. Fully responsive and built for performance from the start, the new site gives Heron a digital presence that reads as credible to exactly the kind of high-value clients and investors they’re trying to attract.
PPC Compaign:
Our Portfolio
Selected works
Our Portfolio
PPC Selected works
- Hamilton Address: 101 Osler Dr Unit 132, Hamilton, ON L8E 1C7
- Mississauga Address: 4310 Sherwoodtowne Blvd, Mississauga, ON L4Z 4C4
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Live Campaign Results
PPC Performance
Case Studies
Real data. Real growth. Six industries, one consistent story — your conversions are climbing and your cost-per-click is dropping.
Renovation
5-week campaign · Conversion rate grew 3× · CPC slashed by 38%
Conversion Rate Trend (%)
Cost vs Clicks
Avg CPC ($)
Week 1 Conv.
8%
Week 5 Conv.
24.24%
▲ +203%
Week 1 CPC
$8.00
Week 5 CPC
$6.00
▼ 25% cheaper
Best CTR
5.00%
Week 5
Manufacturing
4-week campaign · Conversion rate almost doubled · CTR grew 80%
Conversion Rate Trend (%)
Weekly Spend ($)
CTR Progression (%)
Week 1 Conv.
5%
Week 4 Conv.
9.21%
▲ +84%
Week 1 CTR
5.00%
Week 4 CTR
9.00%
▲ +80%
Best CPC
$5.00
Week 4
Paralegal
4-week campaign · Conversion rate more than doubled · CPC dropped 3%
Conversion Rate Trend (%)
Clicks & Cost Efficiency
CTR Trend (%)
Week 1 Conv.
11%
Week 4 Conv.
25.41%
▲ +131%
Week 1 CPC
$2.49
Week 4 CPC
$2.41
▼ Optimized
Best CTR
7.00%
Week 4
Charity
6-week campaign · Conversion rate grew 149% · CTR improved 27%
Conversion Rate Trend (%)
Weekly Clicks
CTR Progression (%)
Week 1 Conv.
1.76%
Week 6 Conv.
4.93%
▲ +180%
Peak Clicks
2,442
Week 2
Best CTR
6.62%
Week 6
Best CPC
$0.62
Week 2
Legal
4-week campaign · Conversion rate grew 35% · CTR improved 8%
Conversion Rate Trend (%)
Weekly Clicks
Avg CPC ($)
Week 1 Conv.
6.88%
Week 4 Conv.
9.27%
▲ +35%
Week 1 CTR
2.67%
Week 4 CTR
2.88%
▲ Improving
Best CPC
$2.37
Week 2
Construction
5-week campaign · Conversion rate grew 138% · Spend optimized by 46%
Conversion Rate Trend (%)
Weekly Spend ($)
CTR Trend (%)
Week 1 Conv.
7%
Week 5 Conv.
16.67%
▲ +138%
Week 1 Spend
$609
Week 5 Spend
$330
▼ 46% less
Best CTR
5.00%
Week 2