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Live Campaign Results
PPC Performance
Case Studies
Real data. Real growth. Six industries, one consistent story — your conversions are climbing and your cost-per-click is dropping.
Renovation
5-week campaign · Conversion rate grew 3× · CPC slashed by 38%
Conversion Rate Trend (%)
Cost vs Clicks
Avg CPC ($)
Week 1 Conv.
8%
Week 5 Conv.
24.24%
▲ +203%
Week 1 CPC
$8.00
Week 5 CPC
$6.00
▼ 25% cheaper
Best CTR
5.00%
Week 5
Manufacturing
4-week campaign · Conversion rate almost doubled · CTR grew 80%
Conversion Rate Trend (%)
Weekly Spend ($)
CTR Progression (%)
Week 1 Conv.
5%
Week 4 Conv.
9.21%
▲ +84%
Week 1 CTR
5.00%
Week 4 CTR
9.00%
▲ +80%
Best CPC
$5.00
Week 4
Paralegal
4-week campaign · Conversion rate more than doubled · CPC dropped 3%
Conversion Rate Trend (%)
Clicks & Cost Efficiency
CTR Trend (%)
Week 1 Conv.
11%
Week 4 Conv.
25.41%
▲ +131%
Week 1 CPC
$2.49
Week 4 CPC
$2.41
▼ Optimized
Best CTR
7.00%
Week 4
Charity
6-week campaign · Conversion rate grew 149% · CTR improved 27%
Conversion Rate Trend (%)
Weekly Clicks
CTR Progression (%)
Week 1 Conv.
1.76%
Week 6 Conv.
4.93%
▲ +180%
Peak Clicks
2,442
Week 2
Best CTR
6.62%
Week 6
Best CPC
$0.62
Week 2
Legal
4-week campaign · Conversion rate grew 35% · CTR improved 8%
Conversion Rate Trend (%)
Weekly Clicks
Avg CPC ($)
Week 1 Conv.
6.88%
Week 4 Conv.
9.27%
▲ +35%
Week 1 CTR
2.67%
Week 4 CTR
2.88%
▲ Improving
Best CPC
$2.37
Week 2
Construction
5-week campaign · Conversion rate grew 138% · Spend optimized by 46%
Conversion Rate Trend (%)
Weekly Spend ($)
CTR Trend (%)
Week 1 Conv.
7%
Week 5 Conv.
16.67%
▲ +138%
Week 1 Spend
$609
Week 5 Spend
$330
▼ 46% less
Best CTR
5.00%
Week 2